Dans un marché en constante évolution, il est très important d'actualiser l'image interne et externe de l'entreprise-employeur. Obtenir la meilleure expérience, la réimaginer dans le contexte de l'entreprise et faire un bond en avant, voilà ce que font les leaders du marché tout en laissant continuellement leurs concurrents derrière eux. Et CleverControl connaît au moins 3 façons différentes de travailler efficacement avec la marque employeur, qui ont toutes fait leurs preuves dans la pratique des grandes entreprises.

Organisation d'une pépinière d'entreprises, qui exploite le potentiel des employés lors du développement de nouveaux projets créatifs.

This idea was implemented by a Russian company "BioVitrum". The results of this project were forthcoming. Employees of the company who shared its mission and values with the help of business incubators have created more than 10 large-scale projects, each of which takes into account the interests and needs of both customers and employees. This project allowed conducting training events throughout Russia free of charge and attracting the world's leading experts in the training of Russian employees.

Service secret. Les clients font partie de l'entreprise : ils participent à la production et à la vie de l'entreprise, comme les festivals et les concours.

This success story is owned by AmRest. The project has helped in keeping a high percentage of sales in relation to the previous year, even in comparison with competitors (sales growth of 12% in the base business), receiving funds from investors for the company's growth, and improving employee engagement.

Et, enfin, la création d'un outil de mode super-recruteur tel que le LookBook des employés.

The company "Two Chopsticks" knows how to achieve stunning results with this tool. According to a survey of retail employees, 89% are satisfied with their own job, 73% of employees of the company Fashion House would recommend it to their friends as an employer. Turnover in the first two weeks of internship of a new retail employee has decreased by 37%, and the training of a new employee now lasts 1 month instead of 3, however by the end of the internship new employee reaches average earnings of an experienced employee. And the performance of coaches has tripled.